For women who want to turn the experiences they’ve lived through into a meaningful Substack publication that helps others feel less alone
You’ve been through a lot. And your heart is big.
That’s why you’re here on Substack wanting to share your stories. Because you know what it feels like to read a story and realize, “I’m not the only one who has felt this.”
But writing from your heart and having it resonate with the people who need your message requires some pretty big asks.
It asks you to believe that you have something important to say, to remove your masks so you can be fully seen and to hit publish before polishing the soul out of your words.
That’s not always easy.
But your voice matters, and the experiences that shaped you may be exactly what someone else needs to hear. I’d love to help you bring those stories to life.
Here’s what we can work on together
Think about this list as a menu rather than a step-by-step process. We’ll focus on what you need most and where you feel called to begin.
Finding Your voice
🌑 Get clear about the WHY behind your writing
🌒 Uncover the personality and energy that naturally shines through your words
🌓 Discover the perspective and lived experiences that make your writing unique
🌔 Decide who you’re writing for and how you want them to feel
🌕 Clarify your vision for what you want Substack to become
Creating Your Home on Substack
🌑 Choose your publication name and description, as well as your profile name, handle and bio
🌒 Write your about page and welcome email
🌓 Create your Substack’s look and feel
🌔 Configure your settings
🌕 Set up your paid tier
Cultivating a writing practice that feels sustainable
🌑 Find recurring themes
🌒 Organize story ideas
🌓 Develop your writing rhythm
🌔 Refine your posts without losing your voice
🌕 Use Notes for connection and discoverability
The foundation of all of this is learning to trust your voice. We’ll work with whatever comes up along the way, including the fear of being seen and the vulnerability that comes with sharing your story.
Ways to work together
No big commitments or complicated coaching programs (been there, done that!)
In this season, I’m calling in more ease and simplicity, and something tells me you might be too.
So let’s keep things simple.
You can book one session if you want focused support on a specific topic from the menu above.
Or you can purchase a package of 5 sessions if you’d like deeper support as you bring your vision to life and create a Substack you feel ready and excited to share with the world.
Want to talk first? Schedule a 15 minute call with me.
All sessions include
Session recording
Session notes and next steps
The opportunity to send me one post or piece of writing beforehand for thoughtful feedback* during our session
*My feedback isn’t about grammar or making your writing sound more polished.
I’m reading to see if I can feel your soul shine through your words and if I can follow your stories without getting lost. I’ll reflect back the themes I notice and ideas that could become future posts or notes.
Nice to meet you, I’m Jessie May
Before Alchemy and Ash, I spent 17 years as a Brand Strategist and Certified Professional Co-Active Coach helping women entrepreneurs uncover their message so the people who needed their medicine could find them.
When perimenopause turned my world upside down, I closed down my business and started writing on Substack in hopes that my stories could help other women feel a little less alone.
And then something I didn’t expect happened.
Women started asking me if I could help them do the same.
At first, I wasn’t sure. I didn’t come to Substack to be a Substack coach.
But as I sat with the request, I realized this work brought together my past experience with the work I feel most called to now: helping women trust and share their voices through perimenopause and midlife.
I believe that every story we share brings us a little closer to ourselves, and a little closer to each other. I'd be honored to help you share your story.
Want to talk first? Schedule a 15 minute call with me.
“JESSIE MAY!!!!!!! (i am not yelling, but instead excited!)
You are a brilliant human. Truly. With an amazing gift to share. How you can think so big. How you can organize so well. How you can take what I couldn’t even talk about before I started to work with you and turn it into gold.
Seriously, it is no coincidence that I’m are having our best year yet in my business after working with you for the past 1.5 years.
I can’t thank you enough for having SOOOOOO much patience with me, my process, my meltdowns, my excitement. All of it. You held me so well through it all.
And now I have SO much I’m proud of and that’s all because of you.
Thank you for coming into my life, thank you for being so clear about what you do and who you help, and thank you for lifting me up to where I can have a greater effect with the work I do.
I’ve been wondering a lot lately about why I’m here in CO. Meeting you and having you help me uplevel is in the top 3. No joke. I believe you’re an Earth Angel to help me do what I need to do here.
Thank You, Thank You, Thank you.”
Vanessa Tavernetti
Earth Magic Academy
“Before working with Jessie May, I had lots of creative energy and tons of new ideas being downloaded everyday, but I didn’t know how to bring it all together in a way that made sense.
Now, not only does my message have consistency and direction, which was missing before, but I’ve seen my voice get stronger, my focus get clearer and my willingness to go for it no matter what get bigger. “
Brookelin Barnhill
Breathe with Brookelin
“Jessie May suggests and sees things that I never have thought of and through working with her I have a much more focused and meaningful sense of the work I want to do going forward.”
Gruffie Clough
Clough & Associates
“I knew I wasn’t communicating clearly to reach my favorite people, but I hoped my work would speak for itself. It wasn’t.
Now, I’m on fire to share my unique perspectives with the world and I have a concrete strategy for communication.
Jessie May helped me connect what I do with who I am and she has beautiful insights about how to honor your most cherished values in your business.”
Katherine Campbell, LAc,
Owner at Mending with Gold Acupuncture
“One of the best things I received from working with Jessie May is confidence in being able to reflect who I am and what I love in my messaging, my website, my conversations, and my brand.”
Stacy Boston
Contentment Coach