When you hear the word “branding”, what comes to mind? Let me guess … you probably think of logos, color palettes, images and fonts. Am I right?

If so, you’re not alone and you’re right! Brand visuals are an important part of any brand, but you know what’s equally important (if not more important!)...

One of the worst feelings in the world is knowing you have life-changing services to share, but not knowing how to communicate these services so potential clients are inspired to work with you! 

If there’s one thing your website should do, it’s that it should communicate who you are, what you offer...

Traditional sales pages can so easily feel manipulative, conceited, and degrading rather than uplifting and inspiring, and this style just doesn’t resonate with so many fempreneurs and their businesses. It can be tricky to figure out how to write a sales page for your program, course or membership t...

Your Brand Story tells your audience how you got to where you are today, why you started your business, and is key to helping you stand out amongst the many other coaches, healers, and online experts. 

The online world is very saturated with coaches today, so it’s important to communicate your Bran...

How your brand sounds is just as important as how your brand looks. Finding your brand voice and knowing how and what to communicate with your clients is essential for any personal brand and service-based business owner. 

Your brand voice is the expression of your personality, beliefs and values th...

I’ve been doing a bunch of Brand Reviews this month in response to my January workshop “How to Plan Your Most Profitable Year Yet” … and I’m noticing a certain piece of feedback that I’ve been giving to almost everyone.

And you know what I want to do when I see a theme in my feedback? 

I want to s...

WHY do you do what you do?

You know... beyond making money?

This was the question we asked at "Dare to Connect" in Boulder, CO earlier this week - a "non-networky" networking event that I designed to help our members cut the chit chat and get to know each other beyond "what do you do?".

Knowing y...