Do you ever try to explain what you do, and end up with lots of “umm…” “uhh...” and blank stares from whoever you’re talking to? That’s probably because you don’t have an Elevator Pitch that clearly communicates what you do and the value you bring to your clients. 

Your Elevator Pitch (or “Marketin...

If you’re a coach, healer, or online expert, having a signature offer (i.e. a course, program or membership) is the key to being well paid, building a sought after brand, and making an impact on a larger scale. Of course, there’s a lot to decide when creating your offer – what the lessons will be, h...

The online world is more crowded than ever, and thousands of new service-based businesses are started every single day. Without having a clearly dialed-in content strategy, it can be incredibly hard to stand out online so your ideal clients can find and hire you! 

Social media content marketing–the...

Julie is a healer who incorporates many modalities into her work, including Yoga Therapy and Meditation Instruction. 

Her website explains the power of these tools and even goes on to share how they can help her ideal client “live with vitality” and “reclaim their power”.

So why isn’t Julie attrac...

For those of us who are expanding our businesses online and trying to use online marketing to grow, consistency is often something that is overlooked, even though it’s so important for growth. As we know, there are thousands of online business owners out there trying to make their messages heard, an...

First and foremost, it’s important to note that with YOUR business, you are the one who gets to decide what to do for the holidays (if anything at all). The holidays can be an incredibly stressful and busy time, so if you’re not in a place to add more to your plate – then you don’t have to promote a...

It gets harder and harder every day to make your brand stand out in today’s crowded digital landscape. Most coaches, healers, and online experts know that in order to truly stand out, you have to give your audience some reasons why you’re different from everyone else. 

For new entrepreneurs, or tho...

The images you use for your brand, whether they’re on social media, blog posts, your website, your lead magnets, marketing materials, or anything else, speak volumes as to who you are and how your clients feel when interacting with you and your brand. 

Brand imagery is an important part of building...

"Branding" and "marketing" are two terms that get thrown around a lot in the entrepreneurial world, and sometimes they're even used interchangeably, when in reality they’re two completely different things. 

So, I’m here to clearly explain the difference between the two and show you why you can’t ha...

Traditional sales pages can so easily feel manipulative, conceited, and degrading rather than uplifting and inspiring, and this style just doesn’t resonate with so many fempreneurs and their businesses. It can be tricky to figure out how to write a sales page for your program, course or membership t...