This is one of the most common questions I hear – not only from my community, but also across the internet from business owners new and seasoned, in just about every industry. So today, I’m going to break down a roadmap you can follow to make your brand stand out online! 

The online world is a bust...

As a brand strategist who is consistently collaborating with women entrepreneurs seeking to make a bigger impact in the world, I'm here to shine a light on an often overlooked, yet game-changing element of your brand: your Brand Vision.

What Exactly is a Brand Vision?

In today’s world more than ev...

Before you get started building your brand, it's important to understand what branding is (and what it's not!) and how it fits into the context of your business. 

A brand is the promise of an experience that's consistently delivered everywhere your business shows up.

If you’re a coach, healer, or ...

Starting a business is an exhilarating journey filled with dreams and aspirations, there’s no denying it! But it doesn’t come without its fair share of challenges – and one of the most common ones I see entrepreneurs bump up against is investing in their brands. This goes deeper than just whether to...

Creating and running a business as an introvert may seem challenging to some. We often associate entrepreneurship with extroverted traits, but the truth is, introverts possess unique strengths that can be utilized to create a successful brand. 

Want a little extra proof? Marissa Mayer (former head ...

In a world where originality is everything and your ideal clients are looking more and more for mentors they connect with on a deeper level, staying true to yourself is absolutely essential in creating and communicating your brand with the world. 

But, there tends to be a cyclical copycat culture i...

If we haven’t met yet, I think a quick introduction is in order. So, Hi! I’m Jessie May. I empower coaches and healers to look, sound, and be the part so they can attract clients who see their value and are eager to pay them for it! 

Due to the topic of today’s post, I think it’s also important to ...

It’s part of the human experience that we grow and evolve… but what happens when we outgrow our brands? Not everything that changes signifies the need for a rebrand. But, it’s good to look at your brand in detail every few years and understand how it’s serving you, and how it could better communicat...

If you would have asked me when I was first getting started when the best time to invest in your brand was… I would give you a different answer than the one I’m sharing today. I used to believe that branding was only for big names and multi-billion dollar corporations – Nike, Apple, etc. But WOW, wa...

Before you get started building your brand, it's important to understand what branding is (and what it's not!) and how it fits into the context of your business. 

A brand is the promise of an experience that's consistently delivered everywhere your business shows up.

If you’re a coach, healer or o...